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‘Connecting with human truth’: CMOs at Lego and GSK discuss customer-centricity

On day two of the Festival of Marketing 2020, Ashley Friedlein, founder of Econsultancy and Guild, chaired a discussion with the CMOs of two leading global companies - Tamara Rogers, CMO at GSK, and Julia Goldin, Global CMO at Lego - all about the subject of customer-centricity.

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