17 marketing campaigns with a positive message for women

Written on 28 November 2018. Posted in Blog

The marketing and advertising industries have historically been more about fantasy than reality, and female idealisation rather than empowerment.

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Insights Blog

14 February 2019

How to Create an Agency Pitch Deck and Win Your Dream Clients

Are you looking to grow your agency, show off your excellent work, and close deals when dream clients enquire about working with you?

Part of that process includes pitching.

But if the thought of selling your agency to a dream client sounds nerve-wracking, don’t panic. It’s likely that you already have the evidence to prove you’re an incredible partner for them - it’s just a matter of packaging it correctly to win them over.

A fantastic way to do that (and prepare for your pitch) is through an agency pitch deck.

Here’s what you need to include in one to win over the clients you’re dreaming of working with, and prepare for the pitch of a lifetime.

11 Essential Business Admin Tools for Running Your (Social Media) Agency

There are so many things to do when you’re running an agency, especially when you’re just starting up.

While you may feel confident about offering your services to clients, there’s a mountain of admin tasks that you need to complete behind the scenes to keep your business running smoothly.

In this article, we’ve rounded up the essential admin tools and services to help you run your business more efficiently so you’ll have more time to grow your agency and win new clients.

Here are the tool categories we will be covering:

The Complete Office Suite
Business Email
Video Conferencing
Project Management
Appointment Scheduling
Customer Relationship Management (CRM)
Accounting and Finance Tools
File Backup and Storage Tools
Time Management Tools
Password Management Tools
Optional Marketing Tools

How to Turn Customer Feedback Into Amazing Social Media Posts for Your Clients

Online review sites have become the de facto way for consumers to share feedback on products and services. And when we’re considering a purchase, they’re one of the first places we check.

But are you making the most of this valuable data for your clients?

Collecting star ratings and comments is fine, but it’s just a start. You can use the feedback to create social media posts that engage your audience and build trust in your clients’ products and services.

In this guide, you’ll discover:

Why promoting positive customer reviews on social media matters
How reviews work on different platforms
How to promote reviews on social media
How to encourage customers to leave reviews

Let’s start...

Social Media Agency Awards: 12 Incredible Agency Awards to Enter in 2019

Looking to take part (and potentially win) recognized awards for your agency?

Winning prestigious awards, making the shortlist, and even being nominated for an award is a huge achievement. Not only that, but it can add tons of credibility to your agency - and potentially help you to close more client deals.

If award submissions form part of your to-do list in 2019, look no further.

We’ve done the research for the agency awards you should enter, including their entry deadlines, event details, and previous winners of each title.

Ready? Here are the awards we will be covering:

The Drum Agency Business Awards
The Drum Recommended Agency Awards - jump ⬇️
Campaign Media Awards - jump ⬇️
Deloitte UK Technology Fast 50 - jump ⬇️
The Shorty Awards - jump ⬇️
Social Media Marketing Awards - jump ⬇️
UK Social Media Communications Award - jump ⬇️
European Search Awards - jump ⬇️
PRWeek Global Awards - jump ⬇️
Bulldog PR Awards - jump ⬇️
Digiday Content Marketing Awards - jump ⬇️
UK Agency Awards - jump ⬇️

10 Ideas for Social Media and Your Business This Valentine's Day

8-minute read
No intro, jump straight to our10 social media ideas for Valentine's Day.

Every year, we update this blog to bring you excellent Valentine’s Day campaign ideas for social media, based on best marketing practices and examples of past successes.

There's something for everyone, no matter if you've just started planning your campaign or are looking to add a little last-minute zing to your content schedule. From running price promotions to sparking engagement with contests and creating interactive experiences - it's all here.

Before we dive into tips, however, let’s look at data you can use to persuade your clients that running a social media campaign for Valentine’s Day is an opportunity to produce tangible return-on-investment (ROI).

Marketing digital. Making results.

17 marketing campaigns with a positive message for women