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What marketing leaders can learn about professional development from the military

While conducting research for Econsultancy’s How Marketers Learn report, I spent some time wondering about what company or industry represented best practice in terms of providing development opportunities to its staff which in turn would result in a more effective organisation.

Fortuitously, at around this time I bumped into a retired member from the British Armed Forces. It turns out that there's quite a lot that professional organisations can learn from the military.

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