Marketing digital. Making results.

Gatwick airport introduces AR navigation to help travellers pre-flight

While many airline brands are improving the customer experience in-flight, it is the part before boarding the plane that many passengers usually find the most stressful.

Good news from Gatwick then, as the airport announces that it is to introduce ‘augmented reality wayfinding’, powered by its recent installation of 2,000 indoor beacons.

Read more...


Read full article on econsultancy.com